1. Front Door and Land “You never get a second chance to make a first impression”.  The front door and approach to the home is the first impression for potential buyers.  Give them something to look forward to, instead of giving them fear about what is next. Consider repainting, changing out door hardware, or replacing [...]

Buying · Marketing Tips · Selling

Michael Jackson sings “I’m a lover, not a fighter”? Well, I’m a writer, not a Real Estate agent! Several years ago, my husband and I decided to build a new home closer to his work. We took friends’ advice and embarked on this mission, which included selling our current residence, with the notion that we [...]

Market · Marketing Tips · Pall Spera Company

Real Estate agents from different offices, and even those within the same office, may compete for the market at some level, but in reality they work together more than you might imagine. Whether representing a buyer or seller, they are bound by the same rules of ethics. The most important of these is their commitment [...]

Buying · Marketing Tips · Selling · Strategies